In this special collaborative project, Footwear and Jiu Jitsu authorities New Balance and Shoyoroll fuse classic running heritage with martial arts and skate culture, to create a limited footwear release.
Alongside Shoyoroll, Modern Streetwear innovator Alyasha Owerka-Moore lends his creative expertise to the project. Using New Balance's classic 574 silhouette as the foundation. Fabrics, colors and design aspects paying homage to both the culture and legacy of martial arts at the forefront of the design process.
Both New Balance and Shoyoroll's signature branding cues can be found throughout the 574, featuring both on the heel cup and tongue. The raw edge, foam tongue is constructed using a white, pearl weave cotton, the material of choice for Jiu Jitsu kimonos. A distinct sage colorway, decorates the design, with New Balance's signature "N" motif made from the vinyl found in traditional tatami mats.
Release date: 03.18.22 - 10am (pdt) on Shoyoroll.com